As cultural institutions become increasingly aware of their need to extend outreach and communication activities in the digital realm, museums require professionals with more composite profiles, combining mediation abilities and technological competence. Museum professional Irene Rubino offers insights on the topic in an interview with Jennifer Cork, online producer at the Australian Museum.
The opportunities offered by the web are forcing some museums to rethink how they provide content. Museum professional Irene Rubino interviews Michael Hugill about an emerging museum profession: the online producer.