Given the changes in how we use technology, especially the rise of tablets and mobile devices, what is the role of a website front page?
As we go in to re-developing our front page I’m wondering what is the role of the page, given the current trends towards ever increasing use of mobile devices and tablets? Do we even need a front page (or website for that matter) anymore and, if so, what does it need to do?
We have identified three things we think our front page needs to highlight:
At the moment we are looking at a range of other front pages to see best practice; consulting with internal stakeholders and talking to our users – some preliminary results from interviews are here, and from stats logs here.
We'll keep you posted on our progress. Meantime, am curious to know - what do you think is the role of a website front page??