Audience Research
Join discussions about museum evaluation and audience research.
Our Bloggers
Lynda Kelly
Manager Online, Editing and Audience Research
Chris Lang
Audience Researcher/Advocate
Michael Hugill
Online Producer @michaelhugill
Irene Rubino
Intern
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Audience Research
- Dec 2011
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Aug 2011
- Notes From the Future: A Reflection on My Internship
- Science in the City: Sparking Interest
- Digital Literacies ... and app development
- Evaluation Twitter feeds to follow
- My Critical Appraisal of Surviving Australia
- Weapons! To battle ... or not to battle?
- Natural history specimens as social media stars: Mr Blobby
- Birds of Paradise Exhibition: Title Testing Results
- Do museum shops need to know about Web 2.0 and social media?
- Kids Teaching Kids - Solutions in the Works
- Ask a curator...1 September 2010
- Value Packaging for Families
- Smithsonian Commons Prototype
- Kids and credibility in the online world
- Twitter as an audience research tool?
- USA Trip 2010: Impressions from a land far far away
- The dinner table
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- Smartphones and open content – emerging trends
- Are we addicted to social media?
- Visitors to the Australian Museum use social media
- Sep 2011
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Sep 2010
- An introduction to Twitter
- Digital Heritage Students Lecture
- The Science of Climate Change: Questions and Answers
- Science in the City - The Final Lap!
- Science in the City - the Marathon Begins!
- Science in the City - A Marathon of Heroes
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- Museums and the Web Conference 2010
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Oct 2009
- Innovation in the Art Museum Symposium Taipei Day 2
- Innovation in the Art Museum Symposium Taipei Day 1
- What is the Audience Research Blog?
- Taipei Travels October 2009
- Handheld technology in museums
- Museums on Twitter
- Papers on museums and Web 2.0
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- Applying and sharing research findings
- Summative Evaluation: Dinosaur Unearthed Exhibition
- Interest in Ancient Cultures
- Climate Change and Museums
- Sep 2009
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- May 2009
Digital Literacies ... and app development
Just as we learn very differently in the physical space the same goes for the digital and mobile spaces.
A nice post Understanding Difference: What Happens When We Recognize That Different People Become (Digitally) Literate In Different Ways on the Playback website.
Reminds me that, just as we have many different learning styles in the physical space, there are as many diverse approaches to learning in both the online and now, increasingly, the mobile world. I have written elsewhere about the idea of museum visitors as streakers, strollers and students and am toying with this further in the ways we approach app development. The way app navigation has evolved, I believe, enables us to accomodate two types of users - readers (or browsers) and users. A good example (and I'm in no way endorsing a product here) is the Super Food Ideas app - the nav allows for those who like reading the magazine, with a "cook mode" for those who want to use the app to actually cook. I find this multi-approach to learners/users interesting and will be playing around a bit more with these ideas as we develop an app right now.
More on that soon...
Dr
Lynda Kelly
, Manager Online, Editing and Audience Research
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